Excellent marketing

Published by
Archive Manager
Feb 27, 2011, 12:00 am IST

In short, fierce competitors take unusual actions to get customers, to get market share, to win.

-MG
(Jossey-Bass, a Wiley Imprint, 989 Market Street, San Francisco, CA 94103-1741; www.josseybass.com)

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Published by
Archive Manager
Feb 27, 2011, 12:00 am IST

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