The fame that the Jalebi of Gohana (Sonipat) has earned in the world on the basis of its unique characteristics and the recognition that Haryana has given to the world at the global level, the credit goes to Late lala Mathuram Ji. The masterful art of making ‘Jalebi’ of Lala Maturam ji goes to unwavering hard work, diligence and passion. The taste of the jalebi made by him is liked by the people so much that discussions of ‘Lala Maturam ki Jalebi‘ started in far-flung areas. The size and weight of Lala Maturam’s jalebi is much more than other jalebis. Because they realised that the larger sized jalebis remain hot for a longer period of time, they do not spoil even for a month, the crispness is higher than expected and they are also soft. The weight of one of his jalebis is 250 grams and the size was three to four times bigger. The biggest quality of Lala Maturam’s jalebi was that it was prepared in absolutely pure country ghee and no colour or substance or chemical of any kind was added at all. Nowadays Maturam’s sons and grandsons are operating the business.