'Country of Origin' to be mandatorily mentioned by sellers on Government e-Marketplace; Move to promote Make in India and Aatmanirbhar Bharat
September 5, 2026
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‘Country of Origin’ to be mandatorily mentioned by sellers on Government e-Marketplace; Move to promote Make in India and Aatmanirbhar Bharat

'Country of Origin' to be mandatorily mentioned by sellers on Government e-Marketplace; Move to promote Make in India and Aatmanirbhar Bharat

Archive ManagerArchive Manager
Jun 23, 2020, 01:03 pm IST
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GeM COO_1  H x
Government e-Marketplace (GeM), a Special Purpose Vehicle under the Ministry of Commerce and Industry, has made it mandatory for sellers to enter the Country of Origin while registering all new products on GeM says a PIB press release.
 
Further, sellers, who had already uploaded their products before the introduction of this new feature on GeM, are being reminded regularly to update the Country of Origin, with a warning that their products shall be removed from GeM if they fail to update the same. GeM has taken this significant step to promote ‘Make in India’ and ‘Aatmanirbhar Bharat’.
 
GeM has also enabled a provision for indication of the percentage of local content in products. With this new feature, now, the Country of Origin as well as the local content percentage are visible in the marketplace for all items. More importantly, the ‘Make in India’ filter has now been enabled on the portal. Buyers can choose to buy only those products that meet the minimum 50% local content criteria. In case of Bids, Buyers can now reserve any bid for Class I Local suppliers (Local Content > 50%). For those Bids below INR 200 crore, only Class I and Class II Local Suppliers (Local content > 50% and > 20% respectively) are eligible to bid, with Class I supplier getting purchase preference. 
 
 
The recent stand-off at Galwan valley between Indian Army and Chinese occupationist forces had increased the calls for boycott of Chinese products after the Chinese forces brutally killed 20 Indian army soldiers. The supreme sacrifice of Indian soldiers led to demands of mentioning the country of origin on every product so that the buyer can decide whether to buy the product or not. 
 
GeM COO_1  H x  
 
Indian consumers are also demanding that online e-Market places like Amazong and Flipkart too mention the country of Origin on each product sold on their sites. 
 
Government e-Marketplace (GeM) 
 
Since its inception, GeM is continuously working towards promotion of ‘Make in India’ initiative. The Marketplace has facilitated entry of small local sellers in Public Procurement, while implementing ‘Make in India’ and MSE Purchase Preference Policies of the Government in the true sense.
 
GeM is enabling quick, efficient, transparent and cost-effective procurement, especially in this hour of need when government organizations require products and services urgently to fight against the Covid-19 pandemic. The purchases through GeM by Government users have been authorised and made mandatory by Ministry of Finance by adding a new Rule No. 149 in the General Financial Rules, 2017.
 
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