As the auspicious full moon of Margashirsha approaches, millions of devotees across India prepare for one of Sanatan Dharma’s most spiritually charged observances Datta Jayanti, the divine birth anniversary of Bhagwan Shri Dattatreya, the combined incarnation of Brahma, Vishnu, and Mahesh. The Vishva Hindu Parishad (VHP) extended its heartfelt greetings on X, stating the profound reverence associated with this sacred day, celebrated as a symbol of public welfare, enlightenment, and the omnipresent grace of the Trimurti.
लोककल्याण के अधिष्ठाता भगवान विष्णु के अवतार, त्रिदेव स्वरूप भगवान श्री दत्तात्रेय जी की जयंती की हार्दिक शुभकामनाएं! pic.twitter.com/5smZFQbRZS
— Vishva Hindu Parishad -VHP (@VHPDigital) December 4, 2025
In 2025, Datta Jayanti will be celebrated with great enthusiasm on, December 4, coinciding with the Purnima Tithi of the Margashirsha month. The Full Moon period begins at 8:37 AM on December 4 and ends at 4:43 AM on December 5, a window considered highly potent for spiritual practices, charity, and divine worship.
Who is Bhagwan Dattatreya? The embodiment of Trideva
According to Hindu scriptures, Bhagwan Dattatreya born to Sage Atri and Mata Anasuya is revered as the personification of the entire cosmic trio:
- Brahma (creation)
- Vishnu (preservation)
- Mahesh/Shiva (destruction and transformation)
His birth on the Margashirsha Purnima marks a divine convergence of energies believed to accelerate spiritual progress. Devotees believe that worshipping Bhagwan Dattatreya on this day is equivalent to worshipping the Trimurti themselves, yielding immense blessings, removal of obstacles, and liberation from karmic burdens.
The scriptures also highlight Dattatreya’s legendary 24 gurus, from whom he derived deep spiritual wisdom an embodiment of humility and universal learning.
Why Datta Jayanti Matters: Spiritual Significance
Traditionally, this Jayanti is considered a pathway to enlightenment and purification. Ritual bathing in holy rivers especially the Ganga and performing Tarpana for ancestors are believed to free devotees from sins of past births and bestow peace upon the lineage.
With rising enthusiasm this year, temples, ashrams, and spiritual centers across the nation are preparing for elaborate pujas, satsangs, and night-long kirtans.
Auspicious rituals to perform on Datta Jayanti
1. Worship of Bhagwan Dattatreya and the Trimurti
Devotees are encouraged to offer:
- White flowers
- Betel leaves
- Holy offerings (naivedya)
- Puja can be performed at home or in temples, invoking blessings of the cosmic trinity.
2. Installation and Abhishekam of Datta Murtis
The murti or picture of Bhagwan Dattatreya is first purified with Ganga jal, followed by a sacred anointing with:
- Panchamrut
- Sandalwood
- Rice
- Shimpan
This ritual symbolises the cleansing of ego and surrendering to divine consciousness.
3. Recitation of the Bhagavad Gita
The Bhagavad Gita holds a central role in Datta Jayanti observances. Reading or listening to its verses on this day is believed to:
- Remove mental turbulence
- Bring clarity and peace
- Remove obstacles
- the home with positive energy
4. Charity and Seva (Service)
Known for his boundless compassion, Bhagwan Dattatreya blesses those who help the needy. Donating:
- Food
- Clothes
- Money
- Study materials
- is said to multiply spiritual merit and bring the grace of Dattaguru.
What NOT to Do on Datta Jayanti
1. Avoid meat and alcohol: These are believed to disrupt spiritual purity and weaken the sanctity of rituals performed on this holy day.
2. No anger, arguments, or abusive speech
Devotees are urged to maintain:
- Calmness
- Patience
- Compassion
- Negative speech is strongly discouraged, as it is believed to diminish the day’s spiritual benefits.
3. Avoid lying: Falsehood is considered especially sinful on Datta Jayanti. Truthfulness is seen as a direct offering to the deity.
4. Do not leave the house empty-handed: Stepping out without carrying any auspicious item is believed to invite inauspiciousness.
One should carry:
- A fruit
- A coin
- A water bottle
- Any sacred item
- to ensure protection and good fortune.
The message of Bhagwan Dattatreya remains timeless, “Seek knowledge, serve humanity, embrace simplicity, and realise the divine within”.














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